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Action Alert
Take Action AAO-HNS Members: Act Now to Empower Patients in Their Healthcare Decisions!
Contact your U.S. Representative TODAY and urge him/her to support clarity and transparency in healthcare advertisements!

U.S. Representatives Larry Bucshon, MD (R-IN) and David Scott (D-GA) recently reintroduced the "Truth in Healthcare Marketing Act of 2017" (H.R. 3928). This important legislation requires all healthcare providers to properly disclose their credentials and/or level of training in all patient communications and other marketing materials. The AAO-HNS strongly supports H.R. 3928 because it will empower patients by improving transparency in healthcare provider-related advertisements and marketing, while making modest, yet meaningful increases in resources to marketplace regulators so they can effectively enforce federal consumer protection laws pertaining to the healthcare setting.

Studies confirm that patients are often confused about the level of training associated with various healthcare providers, lack information about the wide diversity of professionals who work in healthcare settings, and are understandably confused by the increasing ambiguity of healthcare provider-related advertisements and marketing. Unfortunately, it's likely that these issues will only get worse as our healthcare system continues to evolve and patients are increasingly able to see healthcare providers in a variety of settings. Informed patients will be better prepared to make key decisions regarding their own health and the health of family members. H.R. 3928 is a first step in the right direction!

The AAO-HNS is calling on its members to help amplify our message to Congress! Contact your Member of Congress TODAY and urge them to cosponsor H.R. 3928. To call your legislator, contact the Capitol Switchboard at 1-202-224-3121. Once you are connected to your legislator's office, tell them you are a constituent and leave your name, phone number, and address, along with the following message, "As an otolaryngologist-head and neck surgeon (or ENT physician) and a constituent, I strongly urge you to cosponsor and seek enactment of H.R. 3928.

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Support clarity and transparency in healthcare!
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As a practicing otolaryngologist-head and neck surgeon and a constituent, I am writing you today in support of H.R. 3928. This legislation will empower patients by improving transparency in healthcare provider-related advertisements and marketing.
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I urge you to cosponsor H.R. 3928 and support efforts to advance the bill. If you or your staff have any questions, please feel free to contact me or the American Academy of Otolaryngology-Head and Neck Surgery's Legislative Advocacy team at legfederal@entnet.org.
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